Services

Lotion Basics:
Understanding Indoor Tanning Products!

Why Do Tanning Salons Sell Tanning Products?
Tanners get better results when they use tanning products.

Why Better Results from Using Tanning Products?
Three key factors:
Magnification, Moisturization and Skin Conditioning.

Why Do We Not Sell More Tanning Products?
Most tanners do not understand indoor tanning products.

How Do We Sell More Tanning Products?
Educate Tanners on the Importance of Indoor Tanning Products.

Why Tanning Products Work?

MAGNIFICATION:
Magnification is simply the multiplying of the ultraviolet light reaching
your skin. Our products using Aloe Vera gel and natural oils such as
Hemp seed oil, Sunflower oil, and other essential oils to intensify the
ultraviolet light reaching your skin. Tanners not using a tanning
product will not get the extra magnification thus getting less results.

MOISTURIZATION:
Healthy skin is the foundation of your dark tanning success. Tanning
products are designed to provide critical remoisturization to skin
before and after tanning. The healthier your skin, the longer you have
to tan that same skin and the darker your tan can get from tanning.
Dry skin flakes and sheds peeling away your tan layer by layer. Our
premium products provide your skin with the deep and constant
moisture it needs during the tanning process with Aloe Vera, natural
oils, minerals, natural botanical extracts, anti-oxidants, as well as
other important vitamins and ingredients to help you extend your tan.

SKIN CONDITIONING:
GSK Resources tanning products are formulated to provide your skin
with additional levels of key tanning ingredients to assist the tanning
process. Skin conditioning ingredients, including Natural Butters, L-
Tyrosine, Liposomial Tyrosine Complexes, Essential Oils, Vitamins,
Natural Botanical Extracts, Riboflavin, Hemp Seed Oil, Copper, and
other Minerals, are often the same ingredients that assist in
moisturization and magnification aspects of indoor tanning products
but benefit your tanning time in a variety of ways.

How to Use Tanning Products

How Much Tanning Product
Should I Use Before Tanning?
Everyone is different. The larger your body, the more you will use per
session. The key is to get a good thick covering of Moisturization,
Magnification, and Skin Conditioning ingredients onto your skin.

Some Tanning Lotions Are Thick and
Do Not Rub In Quickly: What Should I Do?
The more moisturization a lotion has, the thicker it will be. If all of the
lotion is not rubbed in completely, within a few moments the heat of
the bed will cause the lotion to absorb into your skin.

When Should I Apply Tanning Lotion?
The best time for tanners to apply their lotion is immediately before
their tanning session for the best magnification properties.

Should I use an After Exposure Tanning Product
between tanning sessions?
Absolutely! Experts indicate that the body is “tanning” for up to 48
hours after your tanning time. Using an After Exposure Tanning
product, like Continuous™, daily will replenish the moisture level in
your skin. You may also use your indoor tanning lotion (non-tingle
formula) as a moisturizer. Apply daily to keep your skin soft and
supple, or as often as possible to any area that may need extra
moisturization.

Why Tanners Should
Buy Tanning Products
only from a Tanning Salon!
Tanning Salon owners stock of indoor tanning products are selected
to help your tanning process because “tanning” products bought
somewhere else may actually hinder your tanning process.

Basic Moisturizers are not the same
as After Exposure Tanning Products:
Tanners need to understand that often skin moisturizers bought from
retail stores and major cosmetic companies contain ingredients that
stop you from tanning. These non-tanning moisturizers ingredients
may include:

1) Natural and chemical sun blocks that will block your bodies
UV light absorption during your tanning session.

2) Skin bleachers and skin exfoliants designed to increase skin
shedding and whitening and to minimize wrinkles and
blemishes.

3) Most all non-tanning moisturizers do not contain tyrosine
and other ingredients designed to help your body tan faster.

Indoor Tanning Products and
Outdoor Sun care Products are Different:
Tanners need to understand that often indoor tanning products are
for helping you get tan and outdoor sun care products are designed
to prevent you from getting tan by blocking UV exposure. Never use
a Sun care (SPF) product in a tanning bed, SPF products require as
long as 30 minutes before the SPF ingredients are actively blocking UV
exposure. To prevent overexposure, reduce your exposure time or
cover smaller areas with a towel or clothing to block UV exposure.

Some Tanning Products bought elsewhere
may Damage Tanning Beds:
Tanners need to realize that indoor tanning equipment is very
expensive. Many “tanning” products sold outside of tanning salons
may contain ingredients like mineral oil, product dyes, and other
ingredients that will damage the tanning equipment resulting in less
UV exposure during the tanning session. Most major brands of indoor
tanning products have been tested to be tanning bed safe,
meaning the ingredients will not damage or reduce the effectiveness
of the tanning equipment.

Would You Bring Your Own Food to a Restaurant:
Tanners need to understand that bringing a tanning product bought
from an outside source to a tanning salon is like bringing your own
food to a five star restaurant. Do you take a grocery store perm kit to
your professional hair stylist and demand they use it to save you a few
dollars? Tanning salon owners are tanning professionals with a large
variety of premium tanning products to help customers get better
results from tanning sessions at prices everyone can afford.

Thank You!
Thank You for reading our GSK Resources: Tanning Product and
tanning Salon Information. This was written and is copyrighted by
Gregory S. Klesius. Do not reprint any or all of this material without
written permission. I have compiled this information from speaking
directly with salon owners and other industry professionals. This
material represents my personal understanding and opinions on the
indoor tanning products and/or industry. Products and prices are
subject to change without notice. Please call me with any questions
or comments about this information. 1-800-654-1209

© 2007 - Gregory Klesius